All case studies
HospitalityFinance Lease Sheffield Decision in 32h

£54k gym equipment lease for a boutique fitness launch

ForgeFit Studios

The challenge

A boutique fitness startup needed cardio machines, racks, free weights and studio AV while keeping cash for instructors and launch marketing.

What we did

A 48-month finance lease supported by membership pre-sales, director experience and a landlord-confirmed opening date.

The outcome

The studio opened with a full equipment spec, pre-sales converted into recurring members and cash stayed available for the first quarter of trading.

The full story

How the deal came together.

A launch with many cash calls

The founders had secured premises and strong local demand, but the opening budget had to cover equipment, instructors, signage, marketing and rent-free period overruns.

Making a startup fundable

We packaged the application around director sector experience, membership pre-sales and a clear asset schedule from a recognised fitness supplier.

Outcome

The studio opened with the intended equipment mix rather than a reduced starter spec, helping the business justify premium memberships from day one.

Could you fund this?

If your business looks anything like ForgeFit, the answer is almost certainly yes.